About This Spot

Stepping into Chiringuito Pura Vida, you immediately sense a gentle rhythm set by the nearby waves and the warm Mediterranean breeze. Nestled right on Playa de la Mata’s sandy stretch, this lively yet laid-back bar and grill strikes a perfect balance between the casual ease of a beachside café and the convivial spirit of a gastropub. It’s the kind of place where time slows down just enough for you to soak in the sun, savor a thoughtful drink, and watch the day fade into a relaxed evening glow.

The atmosphere pulses with a welcoming energy. It’s easy to feel at home here, whether you’re settling into a cozy corner with a fresh coffee or sharing plates with friends over a carefully mixed cocktail. Conversations rise and fall with the tide, marked by laughter, soft music, and the clinking of glasses. On busier days, finding a spot may require a little patience, but the reward is that unmistakable sense of belonging in a spot where locals and travelers alike gather with the same simple aim: to enjoy good company and simple pleasures.

The menu reads like an invitation to both familiar comforts and fresh flavors, flowing effortlessly between beachside staples and inventive bites. From juicy hamburgers and vibrant salads to dishes that nod to the local sea harvest, each option invites you to linger a little longer—whether it’s accompanied by the sweetness of a watermelon mojito or the cool kick of a classic gin and tonic. And for those moments when a little indulgence feels just right, a scoop of homemade ice cream or a glass of cava sangria rounds out the experience with a playful touch.

What truly sets this place apart is the quiet passion and warmth behind the bar and in every exchange among staff and guests. Smiles come easily here, and it’s in these human moments—the stories shared over a cold beer, the effortless humor between friends—that Chiringuito Pura Vida feels most alive. Whether drawn by the sound of live music on special nights or the promise of an afternoon retreat from the summer heat, visitors leave with more than memories of food and drink—they carry a sense of having found a small, joyful corner of the coast.

What’s Available Here

  • IconOutdoor seating
  • IconNo-contact delivery
  • IconDelivery
  • IconTakeaway
  • IconDine-in
  • IconGreat beer selection
  • IconGreat cocktails
  • IconGreat coffee
  • IconLive music
  • IconLive performances
  • IconSport
  • IconLunch
  • IconSolo dining
  • IconWheelchair-accessible car park
  • IconWheelchair-accessible entrance
  • IconWheelchair-accessible seating
  • IconWheelchair-accessible toilet
  • IconAlcohol
  • IconBeer
  • IconCocktails
  • IconCoffee
  • IconFood
  • IconFood at bar
  • IconQuick bite
  • IconSmall plates
  • IconSpirits
  • IconWine
  • IconBreakfast
  • IconBrunch
  • IconLunch
  • IconDinner
  • IconCounter service
  • IconDessert
  • IconSeating
  • IconTable service
  • IconBar on site
  • IconToilet
  • IconWi-Fi
  • IconWi-Fi
  • IconCasual
  • IconCosy
  • IconQuiet
  • IconRomantic
  • IconTrendy
  • IconFamily friendly
  • IconGroups
  • IconTourists
  • IconCredit cards
  • IconDebit cards
  • IconNFC mobile payments
  • IconCredit cards
  • IconGood for kids
  • IconHigh chairs
  • IconFree of charge street parking
  • IconFree parking lot
  • IconParking
  • IconDogs allowed

Location & Hours

Monday 10:00 AM - 01:30 AM
Tuesday 10:00 AM - 01:30 AM
Wednesday 10:00 AM - 01:30 AM
Thursday 10:00 AM - 01:30 AM
Friday 10:00 AM - 01:30 AM
Saturday 10:00 AM - 01:30 AM
Sunday 10:00 AM - 01:30 AM

Guest Reviews

Misti B. 03 Jan 2026

It's a on the beach bar, it takes a few minutes at times to find a table...but worth the wait. Relaxing environment to sit and have a bit to eat and a nice cocktail.

Magdalena Slomska 23 Dec 2025

The best bar on the La Mata beach.Delicious coctails and food.Amazing staff,but Juan and Victoria deserve for higher rating.They are wonderful people, always smiling and very friendly, which makes you want to come back there every day or evening Magda&Mario (Bluelagoon and gin&tonic)

Joost Laga 09 Dec 2025

Nice place to sit and enjoy a cocktail or mocktail.

Marcin Wrześniowski 12 Nov 2025

great place to get a drink, the staff is so friendly, visited this place every day during my vacation in Torrevieja!!

Andrew Guy 01 Nov 2025

What an amazing little bar on the beach. It was their 10th anniversary party and we had a fantastic night, with DJ, live music and a brilliant atmosphere. Fantastic

Rafał Piotrowski 01 Nov 2025

Everything we’ve had was perfect. Staff very friendly and helpful, coctails tasty and fair. Great price to quality ratio.

Sergiu Ionescu 21 Oct 2025

Pura Vida offers an wonderful beachfront atmosphere with great drinks and really quick service. The vibe by the sea just gives you this amazing laid-back feeling. Plus, every Friday they have free salsa lessons where people can mingle and learn some new dance moves. It’s super interactive and just a great time all around.

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